Opportunity Information: Apply for SCAISB 21 AW 003 01252021
The grant opportunity, titled Strengthening Digital Media through Journalist Capacity Building (Funding Opportunity Number: SCAISB 21 AW 003 01252021), is a U.S. Department of State program offered through the U.S. Mission to Pakistan, specifically the U.S. Embassy Islamabad Public Affairs Section under its Public Diplomacy Grants program. It is a discretionary funding opportunity using a Cooperative Agreement structure, meaning the Embassy expects to play an active role in guiding or coordinating key aspects of the project as it is implemented, rather than simply providing funds with minimal involvement.
The core purpose of the award is to strengthen journalism and media capacity in Pakistan as the media environment becomes more digital. The selected implementer is expected to design and deliver a structured, virtual capacity-building program that combines a series of online workshops and webinars with individualized, one-on-one support. The emphasis is on practical digital media skill development that helps journalists build a stronger professional presence online and successfully operate in modern digital information ecosystems.
Program activities must be conducted virtually and should engage a cohort of 30 journalists drawn from across Pakistan. The Embassy and Consulates retain approval authority over who participates, so applicant organizations need to be prepared for participant vetting and coordination with U.S. government stakeholders. The opportunity also sets clear inclusion expectations: at least 50 percent of participants must be women, and the cohort should include both Urdu-language and English-language journalists to ensure the training reaches diverse media communities and audiences.
The program is aimed at young, established, professional journalists who want to expand their presence on digital platforms. The opportunity explicitly highlights platforms such as personal websites, blogs, microblogs, online video channels, podcasts, and internet radio. Proposals are expected to describe how planned training and mentorship will help participants develop sustainable digital media careers, including building and retaining online audiences and exploring monetization strategies for digital platforms. In practical terms, strong proposals would likely address topics such as content strategy, audience analytics, platform-specific storytelling, digital verification and responsible reporting online, community engagement, distribution tactics, and revenue models suited to digital publishing and creator-style journalism.
Funding is available within a defined range, with a minimum (floor) of $80,000 and a maximum (ceiling) of $100,000, and the Embassy anticipates making one award. The period of performance should cover one year, so applicants need to propose a realistic timeline that includes recruitment and selection coordination, delivery of trainings, mentoring support, and wrap-up activities such as final assessments or participant deliverables. The opportunity originally opened on January 25, 2021, with an original closing date of March 26, 2021, and it is associated with CFDA number 19.501.
Eligibility is listed broadly as "Others" with additional requirements referenced in the official Notice of Funding Opportunity, so interested organizations would need to consult that notice for detailed eligibility rules, application components, monitoring and evaluation expectations, allowable costs, and any required compliance or reporting elements. Overall, the grant is designed to build a cohort of digitally capable journalists in Pakistan who can help shape the future of the country’s media landscape by producing stronger digital-first journalism, growing online audiences, and improving the sustainability of their digital work.Apply for SCAISB 21 AW 003 01252021
- The Department of State, U.S. Mission to Pakistan in the other (see text field entitled explanation of other category of funding activity for clarification) sector is offering a public funding opportunity titled "Strengthening Digital Media through Journalist Capacity Building" and is now available to receive applicants.
- Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 19.501.
- This funding opportunity was created on Jan 25, 2021.
- Applicants must submit their applications by Mar 26, 2021. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
- Each selected applicant is eligible to receive up to $100,000.00 in funding.
- The number of recipients for this funding is limited to 1 candidate(s).
- Eligible applicants include: Others (see text field entitled Additional Information on Eligibility for clarification).
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